A webinar is a seminar or presentation that is transmitted online. Unlike a physical meeting, the presenter has no eye contact with the audience, which is why it’s not uncommon for them to lose their focus and sense of involvement. So the most important question you have to ask yourself is: How do I retain the audience’s attention and motivation throughout the webinar? Knowledge and the right preparation are essential to make webinars exciting, interactive and inclusive. Also, make sure to give the participants some kind of value that makes the webinar worth their time. For example, you might provide information or show how to use a product or service. We can, of course, help you with both the content and technology to achieve this.